Kuala Lumpur, 9 March 2014 The classic KFC Zinger burger we all love so much now comes with an added 'zing' making it much more ama'zing' than your ordinary chicken burger! Presenting the new Zinger Reloaded Burger, with the tasty juicy zinger fillet placed in between two oblong buns, layered with tasty onion rings and loaded with a special flavourful sauce, the burger is so delicious it will tantalize your taste buds! It goes very well with the new potato sides along with a carbonated drink.
"With the tagline 'All Flavour All Zing' the new Zinger comes with a new exciting twist. KFC's juicy chicken fillet fried to perfection, delicious onion rings that pairs just right with the chicken, and the flavourful special sauce which adds a whole lot of flavour, packed between a warm oblong bun," said Ling Mee Jiuan, Senior Vice President, KFC Malaysia.
"We figured out that the younger generation has a much more creative palate and with this thought we have decided to take something traditional and give it a funky twist, hence the creation of the Zinger Reloaded. We are confident that this product would definitely be a hit among teens and young working adults who are always on the lookout for something simple yet satisfying to eat," she added.
The advertising and promotional strategy for this promotion includes TV and radio advertising, online digitial media, outdoor and point-of-sales materials for a wider reach to customers. The KFC Zinger Reloaded is now available at all KFC restaurants in the country from 4 March 2014 while stocks last.
10 MAY 2022
KUALA LUMPUR, 10 MAY 2022 - More than just fried chicken, KFC will always hold a special place in our hearts - from birthdays, anniversaries, festive celebrations, and even the mundane everyday occasions, there is a KFC memory that resonates with everyone. We all grew up loving this world-renowned Finger Lickin' Good chicken and the love never stops. This is no surprise as KFC has been in Malaysia for 49 years and with so many Malaysians growing up with the brand over the years. Whether young or old, from all communities and all walks of life, our shared love for KFC brings people together and helps create great moments.
23 MARCH 2022
KUALA LUMPUR, 23 MARCH 2022 - The most awaited Ramadhan & Raya seasons are upon us. This year, familiar traditions of buka puasa and Raya reunions with family and friends are made easier and more meaningful as the nation transitions to the endemic phase. The special celebrations call for a special mouth-watering new KFC menu that'll bolster nostalgia just in time for the festive merriment.
16 JANUARY 2022
KUALA LUMPUR, 16 JANUARY 2022 - The golden egg-citement at KFC continues with another golden fan-favourite making its comeback exclusively for a limited time in conjunction with the Chinese New Year celebration. Making a prosperous return just in time to reignite the golden moments of CNY reunion is the abundantly indulgent and ever-popular KFC Golden Egg Crunch! The abundance of Finger Lickin' Good flavours doesn't end there…the KFC Celebration Bucket is also back with a brand-new irresistible side dish, KFC Broccoli Cheese Balls.