KUALA LUMPUR, 2 August 2021 – The Mobile Legends: Bang Bang Professional League (MPL Malaysia) is powering up Season 8 of the e-sports league tournament with the nation’s favourite fried chicken brand, KFC Malaysia! The exclusive collaboration starts 13 August, with power-packed deals for MPL MY fans.
Fans and players of MPL Malaysia are in for a Finger Clickin’ Good game as exclusively crafted KFC x MLBB themed POWERUP bundle meals will be made available via the KFC Delivery on the KFC app throughout Season 8 from 13th August to 21st October 2021. These bundles will constantly be refreshed to keep fans excited!
To redeem, simply follow these steps:
Meanwhile, Colonel Sanders has special treats for all MPL Malaysia players! For his 131st birthday in September, KFC will be giving away special cheat codes and 1 million worth of In-game Diamonds via KFC Malaysia social pages to power up their games and belly!
Not only that, 11 fan-favourite characters representing the famed KFC’s 11 secret herbs and spices will be featured in the campaign, and players can look out for exciting KFC giveaways including vouchers in selected live streams.
“We are excited to work closely with KFC to provide our fans and players exclusive bundle deals to fuel up their gameplay. Please look forward to the collaboration and the tournament’s Regular Season that is starting very soon!” said Fikri Rizal Mahruddin, Business Development Manager, MOONTON Games.
“KFC is proud to partner with YouTube & MOONTON Games to power up the competing players and fans with wholesome meals made fresh daily served to them via our safe and easy contactless services, so they’ll be Finger Clickin’ ready for the Playoffs! We look forward to joining in the fun of intense e-sports gaming experience while simultaneously celebrating the enthusiastic passion of our Malaysian youths,” said Chan May Ling, Chief Marketing Officer of KFC Malaysia.
“Millions of Malaysians are on YouTube to stay entertained at home, with watchtime for casual gaming videos in early 2021 growing by more than 5X vs. last year. We are proud to collaborate with MOONTON Games and KFC to power one of the biggest gaming moments for Malaysians in 2021,” said Ben Jern Loh, Head of YouTube Malaysia.
MPL Malaysia Season 8 gathers the best ten teams to compete for a prize pool of USD 100,000. The winner and runner-up will get a chance to represent Malaysia for upcoming regional or international tournaments. Join us on 13 August onwards to witness the action on Mobile Legends: Bang Bang’s YouTube channel.
10 MAY 2022
KUALA LUMPUR, 10 MAY 2022 - More than just fried chicken, KFC will always hold a special place in our hearts - from birthdays, anniversaries, festive celebrations, and even the mundane everyday occasions, there is a KFC memory that resonates with everyone. We all grew up loving this world-renowned Finger Lickin' Good chicken and the love never stops. This is no surprise as KFC has been in Malaysia for 49 years and with so many Malaysians growing up with the brand over the years. Whether young or old, from all communities and all walks of life, our shared love for KFC brings people together and helps create great moments.
23 MARCH 2022
KUALA LUMPUR, 23 MARCH 2022 - The most awaited Ramadhan & Raya seasons are upon us. This year, familiar traditions of buka puasa and Raya reunions with family and friends are made easier and more meaningful as the nation transitions to the endemic phase. The special celebrations call for a special mouth-watering new KFC menu that'll bolster nostalgia just in time for the festive merriment.
16 JANUARY 2022
KUALA LUMPUR, 16 JANUARY 2022 - The golden egg-citement at KFC continues with another golden fan-favourite making its comeback exclusively for a limited time in conjunction with the Chinese New Year celebration. Making a prosperous return just in time to reignite the golden moments of CNY reunion is the abundantly indulgent and ever-popular KFC Golden Egg Crunch! The abundance of Finger Lickin' Good flavours doesn't end there…the KFC Celebration Bucket is also back with a brand-new irresistible side dish, KFC Broccoli Cheese Balls.