Kuala Lumpur, 8 May 2015 - KFC and Pizza Hut Malaysia recently presented RM400,000.00 to four local NGOs as part of their World Hunger Relief (WHR) Distribution Programme plans to tie up with local hunger relief agencies.
Persatuan Kebajikan HOPE Worldwide Kuala Lumpur, Pertiwi Soup Kitchen, Kechara Soup Kitchen Society, and the Malaysia Red Crescent (MRC) Community Services - JB were among the NGOs selected to receive the WHR campaign funds allocated for the collaboration effort. Each received a contribution of RM100,000.00, and will be carrying the same mission together with KFC & Pizza Hut Malaysia’s WHR programme which is to give food aid to the less fortunate individuals throughout Malaysia.
“We are honoured and excited that HOPE, Pertiwi, Kechara and MRC are partnering with us to provide a vehicle in which the funds are able to reach the hungry, homeless, and needy as well as the hardcore poor in hopes of providing them with much needed relief,” said Ahmad Taufek Omar, Chief Digital Marketing & Information Technology, KFC Malaysia.
“We would also like to take this opportunity to once again thank our KFC & Pizza Hut customers for their kind contribution towards the WHR fund. Because of the generosity shown by our customers, we are able to collect the funds and in turn distribute it to the deserving individuals all across Malaysia”, he added.
KFC and Pizza Hut Malaysia’s World Hunger Relief (WHR) campaign last year kicked off amazingly and managed to garner a total of RM2.6 million. The annual initiative to help end world hunger raised the fund through a 3-month campaign starting in June 2014 that called out to its generous customers to donate via the donation boxes provided at all restaurants as well as the WHR meal at both KFC and Pizza Hut restaurants (meals that were sold under this promotion were charged an extra RM0.50 which is then channeled towards the fund).
A portion of the funds have been allocated for the United Nations’ World Food Programme while the majority is being distributed locally.
The WHR Distribution Programme launched last year is further expanding by involving other similar NGO’s to act as vehicles to distribute the funds. Apart from the NGOs stated above, the WHR Distribution Programme is working closely with the Yayasan Orang Kurang Upaya Kelantan (YOKUK), the Welfare Department and the Education Department.
The programme will also continue to search for families and individuals throughout Malaysia that are in dire need of assistance by providing them with food, a care package containing household goods as well as a six-month monetary aid to improve their living conditions and allow them the opportunity to get back on their feet.
Through this Distribution Programme, it is estimated that the funds will help provide over 300,000 meals to less fortunate individuals in Malaysia.
10 MAY 2022
KUALA LUMPUR, 10 MAY 2022 - More than just fried chicken, KFC will always hold a special place in our hearts - from birthdays, anniversaries, festive celebrations, and even the mundane everyday occasions, there is a KFC memory that resonates with everyone. We all grew up loving this world-renowned Finger Lickin' Good chicken and the love never stops. This is no surprise as KFC has been in Malaysia for 49 years and with so many Malaysians growing up with the brand over the years. Whether young or old, from all communities and all walks of life, our shared love for KFC brings people together and helps create great moments.
23 MARCH 2022
KUALA LUMPUR, 23 MARCH 2022 - The most awaited Ramadhan & Raya seasons are upon us. This year, familiar traditions of buka puasa and Raya reunions with family and friends are made easier and more meaningful as the nation transitions to the endemic phase. The special celebrations call for a special mouth-watering new KFC menu that'll bolster nostalgia just in time for the festive merriment.
16 JANUARY 2022
KUALA LUMPUR, 16 JANUARY 2022 - The golden egg-citement at KFC continues with another golden fan-favourite making its comeback exclusively for a limited time in conjunction with the Chinese New Year celebration. Making a prosperous return just in time to reignite the golden moments of CNY reunion is the abundantly indulgent and ever-popular KFC Golden Egg Crunch! The abundance of Finger Lickin' Good flavours doesn't end there…the KFC Celebration Bucket is also back with a brand-new irresistible side dish, KFC Broccoli Cheese Balls.